Tag Archives: survey

Survey Shows Data Breaches Lead to Poor Customer Retention

Data breaches are a common occurrence, with organizations large and small falling victim to online attackers. The impact of a data breach is not just the economic loss of data; a breach also leads to the loss of customer loyalty as well.

Ping Identity recently released the results of its 2018 Consumer Survey: Attitudes and Behavior in a Post-Breach Era, unveiling consumer sentiments and behaviors toward security and brands impacted by data breaches.

Survey Results

The collected data highlights the importance of protecting customer data, with the survey finding that 78 percent of respondents would stop engaging with a brand online after a data breach. Continue reading Survey Shows Data Breaches Lead to Poor Customer Retention

How Security Experts Stay Safe Online

experts vs non experts security practicesWith the many security “best practices” floating around for online activity, it can be daunting to recognize what the most effective practices really are to increasing your security. Google Online Security Blog published an article based on two surveys that compares the top security practices from security experts as well as non-experts. The surveys asked both groups what actions they take to maximize safety online.

The good news is that all of the top practices mentioned makes a user less secure. It’s refreshing to see proper password management show up on both lists. Experts rely more on password managers that protect and store a user’s passwords in one place. The reasoning for non-experts using password managers less frequently seems to be the lack of education about the benefits of the tool.

The key difference lies in the non-expert reliance on antivirus programs and the expert usage of software updates. Antivirus programs have benefits, but also leave gaps for malware that hasn’t been detected in the wild. On the other hand, software updates are the “seatbelts of online security, they make you safer, period.”

Take note of the experts’ top security practices and how you can implement them into your organization’s online activities.

You can find the full research paper here.